Hands-on AI workshop
Why this workshop?
The hands-on AI workshop imparts practical knowledge and concrete applications of artificial intelligence. Participants experience interactive exercises, learn about modern tools and deepen their understanding of AI technologies. Innovation, collaboration and creativity are the focus in order to strengthen skills in the long term and apply them directly in everyday working life.
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What you will take away from the workshop
Why exponential growth undermines our usual planning logic
Why technological competence is becoming a management task
How AI is already changing working methods, communication and decision-making processes today
Why understanding, classifying and deciding are more important than blind activism
What you will take away from the workshop
career
Prof. Michael Schwertel has been working at the interface of media, technology and innovation for many years. His professional career spans cinema, TV and advertising productions, short films, animation and interactive media, as well as AR and VR applications. During his studies at the Academy of Media Arts, international stays took him to Los Angeles and England, among other places, where he gained insights into Hollywood productions at PDI, Disney Animation and Sony Pictures Imageworks.
s gewann.
Jury and committee work
Prof. Michael Schwertel has been a member of the nomination committee and jury for the Grimme Online Award since 2007, as well as a juror for the Grimme Prize in 2024/25. He is also involved in committees at the Cologne Chamber of Industry and Commerce and advises institutions on digital innovation, media ethics and AI. His work on the jury actively shapes quality standards in journalism, media and digital communication.
on aktiv mit.
media appearances
Research and practical projects
In his research and teaching projects, Professor Michael Schwertel focuses on embodied AI, accessible robotics, exoskeletons, AI in journalism, immersive XR formats, and physical simulations for virtual worlds. His research trips have taken him to England, Canada, and the USA, including stops in Silicon Valley and visits to Stanford d.school, Google, HP, Pixar, and SAP.
ixar und SAP.
Master's and Bachelor's theses
Professor Michael Schwertel has supervised over 250 master’s and bachelor’s theses to date, focusing on media, innovation, artificial intelligence, robotics, digital marketing, transmedia storytelling, and data-driven communication. Many of these projects are collaborative works with companies, startups, and media organizations, combining research, strategy development, and practical AI projects.
KI-Projekte.
Procedure
Prof. Michael Schwertel, Jahrgang 1973, ist seit 2011 Professor für Medienmanagement an der CBS International Business School. Sein Schwerpunkt liegt auf Künstlicher Intelligenz, digitalen Medien und Innovation. Seit vielen Jahren beschäftigt er sich intensiv mit den Auswirkungen technologischer Entwicklungen auf Medien, Wirtschaft und Gesellschaft.
Als Speaker und Berater arbeitet er mit Unternehmen, Medienhäusern, Institutionen und Verbänden zusammen. Sein Ansatz ist praxisnah, verständlich und strategisch mit dem Ziel, technologische Innovationen sinnvoll und verantwortungsvoll nutzbar zu machen.
Who this lecture is particularly suitable for
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Overcoming obstacles
This coaching provided me with the tools and mindset to overcome professional obstacles. The personalized approach was so effective that it led to significant growth in both my career and personal life.
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Finally, the breakthrough!
Before I started coaching, I felt stuck. Upliv's insightful strategies helped me overcome barriers and find a clear path for my business and my personal well-being.
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entrepreneur
Practical and inspiring
The sessions were both practical and very inspiring. I learned how to effectively manage my stress and how to keep my team focused on a larger goal, which has significantly improved my daily life.
Michael Brown
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The dedicated team consistently delivers exceptional results and can look back on a long and proven track record of success worldwide.
Institutions and organizations (selection)
