AI Workshop 2024 Compared to 2025: This Is How Fast Marketing Is Racing into the Future
November 26, 2025
For the second time, I had the opportunity to run an AI workshop for ADAC in Wuppertal. A wonderful compliment
Blog Prof. Schwertel
Our latest post
Discover insights into media innovation, storytelling, and new technologies. Be inspired by expert opinions that are shaping the future of digital communication.
AI Storytelling at BR: From Vibe Coding to Vibe Filming
November 24, 2025
On Friday, I co-hosted a workshop with Markus Walsch for editorial teams at BR – Bayerischer Rundfunk. Markus is an
“The Role of Artificial Intelligence in Modern Journalism”
May 31, 2023
LOCAL MARKETING: SIEGEN NEWSPAPERChatGPT may currently be a hot topic, but it is just the tip of the iceberg in
Blog and news