AI Leadership Training
Why this workshop?
The hands-on AI workshop imparts practical knowledge and concrete applications of artificial intelligence. Participants experience interactive exercises, learn about modern tools and deepen their understanding of AI technologies. Innovation, collaboration and creativity are the focus in order to strengthen skills in the long term and apply them directly in everyday working life.
What you will take away from the workshop
Why exponential growth undermines our usual planning logic
Why technological competence is becoming a management task
How AI is already changing working methods, communication and decision-making processes today
Why understanding, classifying and deciding are more important than blind activism
What you will take away from the workshop
career
Prof. Michael Schwertel has been working at the interface of media, technology and innovation for many years. His professional career spans cinema, TV and advertising productions, short films, animation and interactive media, as well as AR and VR applications.
During his studies at the Academy of Media Arts, international stays took him to Los Angeles and England, among other places, where he gained insights into Hollywood productions at PDI, Disney Animation and Sony Pictures Imageworks.
Jury and committee work
Prof. Michael Schwertel has been a member of the nomination committee and jury for the Grimme Online Award since 2007, as well as a juror for the Grimme Prize in 2024/25. He is also involved in committees at the Cologne Chamber of Industry and Commerce and advises institutions on digital innovation, media ethics and AI.
His work on the jury actively shapes quality standards in journalism, media and digital communication.
media appearances
As a sought-after expert on artificial intelligence and digital trends, Prof. Michael Schwertel is regularly quoted in specialist media and interviews, including on hr2-kultur, ZDF, MDR and other media outlets.
He moderates conferences, gives keynotes at international events such as Eyes & Ears of Europe, and communicates complex technological developments in a way that is understandable to the public and decision-makers.
Research and practical projects
In his research and teaching projects, Prof. Michael Schwertel focuses on embodied AI, accessible robotics, exoskeletons, AI in journalism, immersive XR formats and physical simulations for virtual worlds.
His research trips have taken him to England, Canada and the USA, including stops in Silicon Valley and visits to Stanford d.school, Google, HP, Pixar and SAP.
Master's and Bachelor's theses
Prof. Michael Schwertel has supervised over 250 master’s and bachelor’s theses focusing on media, innovation, artificial intelligence, robotics, digital marketing, transmedia storytelling and data-driven communication.
Many of these theses are written in cooperation with companies, start-ups and media organisations, combining research, strategy development and practical AI projects.
Procedure
Prof. Michael Schwertel, born in 1973, has been Professor of Media Management at CBS International Business School since 2011. His focus is on artificial intelligence, digital media and innovation. For many years, he has been intensively involved with the effects of technological developments on media, business and society.
As a speaker and consultant, he works with companies, media houses, institutions and associations. His approach is practical, understandable and strategic, with the aim of making technological innovations useful in a meaningful and responsible way.
Who this lecture is particularly suitable for
A life-changing experience
Working with Upliv was an experience that truly changed my life. Thanks to their expert guidance, I gained great clarity and confidence and was able to achieve goals that I once thought impossible.
Sarah Jones
marketing manager
Overcoming obstacles
This coaching provided me with the tools and mindset to overcome professional obstacles. The personalised approach was so effective that it led to significant growth in my career and personal life.
David Chen
software developer
Finally, the breakthrough
Before I started coaching, I felt stuck. Upliv's insightful strategies helped me overcome barriers and find a clear path for my business and personal well-being.
Emily Rodriguez
entrepreneur
Practical and inspiring
The sessions were both practical and very inspiring. I learned how to manage my stress effectively and lead my team with a bigger goal in mind, which has significantly improved my everyday life.
Michael Brown
project manager
The dedicated team consistently delivers exceptional results and has a long and proven track record of success worldwide.
Institutions & Organisations (selection)
